gallegoseliz258
gallegoseliz258 gallegoseliz258
  • 09-10-2020
  • Spanish
contestada

Qué es la estrategia individual​

Respuesta :

Veladiana450
Veladiana450 Veladiana450
  • 09-10-2020

Answer:

La estrategia de marca individual busca proporcionar a cada producto en una cartera de productos una marca única e individual. Esta estrategia contrasta con la de marca de familia en la que los productos que pertenecen a una misma línea tienen la misma marca.

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